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Days
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Massena Town Beach

SATURDAY, AUGUST 3RD

- Free Admission -

Thank You To Our Platinum River Rocker Sponsors

Brett Westgrove Isolated

Featuring Brett Westgrove

Get ready to experience the electrifying energy of rising Nashville country star Brett Westgrove as he headlines this year’s Rockin’ The River: Gon’ Country festival! Captivating audiences with his powerful vocals, infectious melodies, and authentic storytelling that blends traditional roots with a contemporary edge, Brett’s chart-topping hits like “Kiss Me Like That” and “Heart Shaped Hole” transport listeners to the backroads and honky-tonks inspiring his music. You can preview his high-energy live show and latest releases by listening to the player below or streaming his songs on Spotify, Apple Music, and more before catching Brett’s unforgettable performance live at the Massena Town Beach!

2024 PERFORMANCE Lineup

Brett Westgrove

Headlining this year's festival is Brett Westgrove, country music's newest star pioneering a seamless fusion of authentic roots and contemporary energetic style straight from the heart of Nashville. Brett's rich vocals and infectious melodies will transport you to the backroads and honky-tonks in an electrifying live performance.

Taylor Lavalley

Country artist & songwriter Taylor Lavalley, whose powerful vocals and heartfelt songwriting such as "Still In Love" have been capturing audiences across the region. With a sound steeped in traditional country storytelling, Lavalley's performances are the perfect complement to get festival-goers in the mood for an electrifying night of music under the stars.

To Be Announced

Our opening act will be announced soon.

VENDOR & SPONSORSHIP FORMS

Vendor Application Form

Deadline to submit is June 23rd, 2024. Application is for interested food trucks, beverage and general sales vendors.

Sponsorship Packages

This event doesn't happen without our amazing event sponsors. Want to be part of our roster of sponsors? Download our PDF to learn about packages.

BEACH BOSS SPONSORS

Introducing Taylor Lavalley

Taking the stage this year will be rising country star Taylor Lavalley. With a sound deeply rooted in traditional country storytelling, Taylor’s powerful vocals and heartfelt lyrics have been captivating audiences across the region.  Taylor’s authentic country style is the perfect complement to get fans in the mood for an electrifying night of music under the stars. Get ready to be moved by this emerging artist’s genuine artistry and connection to country’s rich heritage.

SUNSET SUPERSTAR SPONSORS

ROCKIN' SUPPORTER SPONSORS

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