Explore Massena


Explore Massena


Massena Town Beach
Massena Town Beach, Massena, NY


Aug 03 2024


3:00 pm - 9:00 pm

Rockin’ The River : Gon’ Country

Get ready to go “Gon’ Country” at this year’s Rockin’ The River music festival on Saturday, August 3rd at the Massena Town Beach!

This annual summer celebration returns with a boot-stompin’ country theme, bringing the spirit of Nashville to the beautiful St. Lawrence River. The festivities kick off with rising regional star Taylor Lavalley taking the stage with her powerful vocals and heartfelt songwriting that’ll transport you to the backroads and honky-tonks.

Then, brace yourselves for the electrifying headliner Brett Westgrove – one of country music’s newest breakout acts straight from Music City itself! With hits like “Kiss Me Like That” and “Heartbreak Hangover”, Brett’s rich voice and infectious melodies fuse authentic country roots with a fresh, contemporary energy.

In addition to the can’t-miss musical lineup, Rockin’ The River features a vendor village showcasing local artisans, businesses, and makers. A mouthwatering selection of food trucks will be onsite to satisfy those country-fried cravings!

New for 2024 is the Kids’ Zone packed with activities and entertainment to keep the little ones engaged throughout the day. And you won’t want to miss the cold brews and refreshing drinks flowing from the beverage vendors.

Admission to Rockin’ The River is completely FREE, so round up your crew and get ready to two-step the night away along the beautiful riverfront setting. Stay tuned for more details on performances times, vendors, and more!

This is a can’t-miss summer experience for music lovers, families, and anyone looking for an unforgettable day celebrating community, culture, and the great outdoors in Massena!

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